MSB Architects is poised and ready for what we are lovingly dubbing a “Season of Home Shows.” Two prime special events where we can showcase the MSB Architects Interiors capabilities are upon us: The Washington Country Home Builders Home Show at HCC Saturday, March 9 and Sunday, March 10 and the Frederick County Building Industry Home Show, Saturday, March 16 and Sunday, March 17 at the Frederick Fair Grounds.
Before We Go
Since we participated in last year’s Washington County Show, MSB introduced a new logo and brand identity program. In preparation for this year’s shows, we partnered with our marketing firm to create an updated design of our booth display materials and promotional rack card to best reflect the new MSB look and feel while reminding folks of available interior decorating services.
We also developed our visit-the-booth strategy, complete with preparing a gift card for decorating services, determining good ways to engage visitors at the booth and developing a prize entry form to better uncover potential decorating job prospects.
Lastly, we took advantage of the opportunity to write an article in the Washington County Home Show program. Our piece on identifying decorating styles strives to start a dialogue on ways an interior decorator can help turn a new house into a home.
Benefits of Membership (aka Show Participation)
In addition to getting the chance to be in front of folks looking for decorating and design ideas, the show gives us a chance to network with fellow tradespeople we could potentially join forces with on projects. Home Builders clients often find themselves wondering where their new furniture will fit in their newly built home. Decorators are often asked to build a window seat or create built-in storage for a mud room. These home shows allow us to see the work of others in our industry and devise a handy referral system of qualified professionals.
Come see us at the Washington County Home Show, Booth 51
the Frederick County Home Show, Building 14, Booth 1433.